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LTO Network, a blockchain platform specializing in decentralized workflows and real-world asset tokenization, faced a critical challenge: launching their Universal Wallet with a tight budget (<$5,000 USD). The wallet, designed for Apple and Android users, aimed to drive new sign-ups, downloads, and increased on-chain activity. However, previous collaborations with traditional agencies yielded poor engagement and lackluster results. Without a consistent narrative or multi-channel marketing expertise, the COO was overwhelmed, and the wallet’s success was at risk.
We crafted a results-driven marketing strategy to manage social media narratives, optimize organic growth, and execute cost-effective paid campaigns that would generate measurable results.
Solidified Brand Narrative
Conducted user research to align messaging with the wallet’s USPs, emphasizing seamless functionality and on-chain efficiency.
Built a social media content strategy that increased profile visits by 309% and improved impressions by 311%.
Executed Cost-Effective Paid Campaigns
Deployed ads on targeted platforms like Telegram, resulting in immediate engagement.
Designed campaigns to amplify wallet usage, leveraging airdrops tied to app actions to boost adoption.
Optimized Organic Growth
Posted consistently on trending topics in crypto (DeFi, NFTs), achieving 1.3M impressions over three months.
Focused on building a loyal follower base, growing verified followers to 1.5K.
Engaged Existing User Base
Created communication strategies to sustain excitement among current users. Enhanced posts with visuals and direct CTAs, driving 77.3K engagements and 19.3K likes.
Initial results were visible within two weeks, with sustained growth and activity continuing post-launch.
Generated 1.3M impressions, a 311% increase from previous campaigns.
Achieved 77.3K engagements, with likes growing by 117% and reposts increasing by 30%.
Grew profile visits by 309%, strengthening brand awareness.
Increased wallet app sign-ups by 20%, driving new users to the LTO Network ecosystem and boosting on-chain activity.
The COO experienced immediate relief, redistributing focus toward strategic initiatives while trusting us to manage execution.
The team aligned on a cohesive narrative that clarified the wallet’s value proposition to users and investors.
Unlike large agencies, which often delegate tasks to junior staff, we offered a tailored, hands-on approach:
Detailed Strategy: Every step was customized to the unique needs of the project, ensuring maximum ROI on a limited budget.
Industry Expertise: Our deep understanding of the crypto space allowed us to craft campaigns that resonated with the audience.
24/7 Support: Real-time accessibility and feedback ensured every challenge was addressed without delays.
Explore how others achieved their goals with our strategies. Schedule your call today and start your journey to success.